Idea-& innovation Management | Certificate of Advanced Studies (CAS)
The certificate course is aimed at persons who are responsible for idea and innovation management in companies and organizations, as well as persons who initiate and lead innovation and/or change management projects as group or Project managers and/or process managers.
The participants get to know different types of innovations and their classification, get an overview of tools for the evaluation of ideas and technologies and process steps from their idea to the finished development result. They learn methods for involving employees in innovation processes by creating a culture of innovation, overcoming resistance and are able to define the forces that promote or hinder change. They know the most important promoters of innovations and are able to assess their integrated interaction for successful business development. The participants acquire methodological competence for successful idea and innovation management, recognize the interaction of all elements treated and can directly apply the methods learned in practice.